Immersive LIVE Trivia
Used in broadcast or in-stadium; Komo LIVE Trivia allows an infinite number of fans to play off against each other in a LIVE game of skill. Fans can take on their friends, prove their fandom, and immerse themselves in the ultimate test of speed and knowledge.
Komo LIVE Trivia is a digital activation platform that enables you to actively engage and commercialise your audience through a fun and immersive game of trivia.
In Arenas & Stadiums
Activate large audiences at sporting games, concerts, conferences, and events.
Across a Broadcast
Reach your audience through a broadcast feed whether it be TV to Radio to engage them in a game of trivia, collecting data in the process.
Across Digital Channels
Use Komo LIVE as a digital marketing tool to capture and engage your audience in the digital world.
Komo LIVE will enable you to:
Generate New Leads
All of Komo’s products have been built with a commercial aspect in mind. We understand that the ability to capture user information is important to both you and your sponsors.
With Komo, we can help you capture leads with every activation you run.
Perform Gamified Market Research
One of the most powerful features of the Komo platform is the ability to integrate gamified market research questions into gameplay.
Gain a deeper understanding of your consumers and use it to laser-target marketing offers.
Maximise Social Virality
Extend your total audience reach by leveraging the principles of viral loops.
We encourage users to challenge their friends and share their scores on their social media once they have completed the game.
Personalised Prize Offers
Deliver a more personalized experience by serving different offers to selected cohorts based on their answers to specified questions.
The end result of this is a higher uptake rate on minor prize offers to consumers resulting in an improved ROI for your sponsors.
Deliver personalised offers based on:
- Form answers on the registration page
- Answers to questions throughout the game
Simple integration with Google Tag Manager means you can fire any analytics or pixel code throughout the entire activation process at an extremely granular level.
Use it to build a specific remarketing audience based on how consumers answer a specific question. Then use those remarketing audiences to convert casual consumers into devout buyers.
Drive Action with a CTA
A simple, yet powerful call-to-action. This ‘CTA Bar’ can be used to drive consumers to an offer landing page or deliver a Komo Digital Coupon to drive a direct sale.
The CTR on this Action Bar has reached up to 40%.
How does Komo Live work?
See it in Action
Book a demo today to find out how you can use LIVE Trivia for your next campaign
Komo Live was successfully used as a fan engagement digital activation by the West Coast Fever in their game against the Melbourne Vixens at RAC Arena. The activation was sponsored by the Fever’s game day partner, Linley Valley Pork (LVP). The activation was a great...