Perth’s Komo Digital, the activation platform that enables you to actively engage and commercialise your audience through a fun and immersive gamified content, has announced the appointment of Cassandra Calleja as its Head of Marketing and Customer Success. Calleja returned to Perth this year after a decade in the USA spending time in Tampa, FL, New York and more recently Los Angeles.
Before joining Komo, Calleja completed her Masters in Sports Management in Tampa, FL, and has since held senior roles in New York and LA with ECAL, VenueNext and Sports Systems where she managed major partnerships with Vodafone UK, FIFA 2014, Major League Soccer (MLS), National Hockey League (NHL), Premier League, Optus Stadium and many other teams and venues across the Global American Sports Industry.
“We are thrilled to have Cassandra join our team” says Komo Digital CEO, Joel Steel. “Cass brings global experience from a sports, brand and partnerships perspective which will help us to quickly build on the great traction we already have in the Australian market, while at the same time helping the business prepare to expand internationally”.
Calleja will be responsible for Komo’s demand generation, marketing strategy, strategic partnerships and customer success.
“Komo is a great consumer engagement platform and I am excited to join the team,” says Calleja. “I’ve been working with platforms and Saas products for over a decade globally and each platform has been niche. What I love about Komo Digital is how simple the platform is to onboard customers, how intuitive the backend is for customers to quickly create engaging content and competitions and the multiple ways in which you can non intrusively gather market research from your customers.”
Calleja has a strong track record in fostering relationships, invaluable industry experience and a refreshing global approach to business acumen.
Komo recently announced new customers in Fox Sports, Coca Cola Amatil, Marsh, Golf Australia and Softball Australia.
Komo Digital’s SaaS platform allows you to engage with your audience across Broadcast, In Stadia and through any social or digital channel. You can easily create an online ecosystem where your community can engage with interactive, gamified content/competitions. It then enables you to incentivise and reward them with personalised digital coupons and prizes, while at the same time gathering rich data and non-intrusive market research.
For more information, please contact
Joel Steel, Co-Founder & CEO
Phone: +61 431 937 368
Email: [email protected]